Consumer goods represent sector least affected by pandemic
Publicat:Consumer goods represent the sector that was least affected by the pandemic crisis, and three out of four customers remain faithful to their preferred brand, according to a study made by Reveal Marketing Research, sent to AGERPRES on Thursday. The Reveal Marketing Research study analyzed the behavior of Romanian consumers during the period of August-September in three sectors of the economy: retail, consumer goods and banking. According to this new study that covered both the urban and rural environment, as opposed to last year, 75% of respondents remained loyal to their favorite brand.
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